Adaptation of the businesses not to fall behind in the new normal period

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Tarih

2020-07-30

Dergi Başlığı

Dergi ISSN

Cilt Başlığı

Yayıncı

PressAcademia

Erişim Hakkı

info:eu-repo/semantics/openAccess

Araştırma projeleri

Organizasyon Birimleri

Dergi sayısı

Özet

Purpose - This paper aims to be an exploratory study that ascertains the impacts of COVID-19 on business life and ushers further research on the subject. Methodology - Internet-based research is conducted to collect the fundamental information on the impacts of COVID-19 on business life as secondary data. Findings- It is imminently possible that COVID-19 will be a milestone in business life due to changing many things; such as working conditions, working hours, working locations, brand strategy, innovation involvement and even changing the product itself. Conclusion- This article is intended to be one of the first steps of a guide for the business owners to take appropriate action and adapt to the new normal in the future not to fall behind in the harsh conditions of the demanding markets.

Açıklama

Anahtar Kelimeler

COVID-19, Crises, Business life, Economic crises, Adaptation, New normal of Covid-19

Kaynak

PressAcademia Procedia

WoS Q Değeri

Scopus Q Değeri

Cilt

11

Sayı

1

Künye

Şerifsoy, A. & Teker, S. (2020). Adaptation of the businesses not to fall behind in the new normal period. PressAcademia Procedia, 11(1), 163-167. doi:10.17261/Pressacademia.2020.1260