2 sonuçlar
Arama Sonuçları
Listeleniyor 1 - 2 / 2
Yayın Mobile applications discovery: a subscriber-centric approach(Wiley Periodicals, 2011-03) Erman, Bilgehan; İnan, Ali; Nagarajan, Ramesh; Uzunalioğlu, HüseyinRapid adoption of smartphones and the business success of the Apple App Store have resulted in the rampant growth of mobile applications. Seeking new revenue opportunities from application development has created a gold rush. However, free or very cheap applications constitute a great bulk of the application downloads putting great pricing pressure on the developers. Furthermore, usage statistics suggest that most of the applications have been either one-trick applications or are downright useless, meriting no attention from the user beyond the first day. This is not surprising since cheap prices will dissuade developers from investing large sums of money to continue to develop more sophisticated, high quality applications. Developers have been complaining about the lack of visibility of their applications in stores that are beginning to resemble a high volume warehouse. It is clear that enhancing application discovery and building better marketing tools will be essential for the continued success of the mobile application marketplace and application stores. This paper proposes and investigates techniques for effective discovery of applications by matching user interests with application characteristics, with a special focus on adapting classical data mining techniques to user ratings of the applications. The user ratings are leveraged to make recommendations on potential applications of interest.Yayın A survey on Near Field Communication (NFC) technology(Springer, 2013-08) Coşkun, Vedat; Özdenizci Köse, Büşra; Ok, KeremNear Field Communication (NFC) as a promising short range wireless communication technology facilitates mobile phone usage of billions of people throughout the world that offers diverse services ranging from payment and loyalty applications to access keys for offices and houses. Eventually NFC technology integrates all such services into one single mobile phone. NFC technology has emerged lately, and consequently not much academic source is available yet. On the contrary, due to its promising business case options, there will be an increasing amount of work to be studied in the very close future. This paper presents the concept of NFC technology in a holistic approach with different perspectives, including communication essentials with standards, ecosystem and business issues, applications, and security issues. Open research areas and further recommended studies in terms of academic and business point of view are also explored and discussed at the end of each major subject's subsection. This comprehensive survey will be a valuable guide for researchers and academicians as well as for business world interested in NFC technology.
