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Listeleniyor 1 - 10 / 106
  • Yayın
    CSR practices in Turkey: Examining CSR reports
    (Greenleaf Publishing, 2015-07) Uyan Atay, Bilge; Tuncay Çelikel, Aslı
    This study examines the private companies that publish CSR reports in Turkey. Turkey has a growing economy, located in an international arena with an increasing number of global brands starting to export their products from Turkey with even more multinational enterprises (MNEs) planning to locate in the country. Now, some Turkish companies and subsidiaries of MNEs have started to publish CSR reports. Our findings show that strong Turkish conglomerates are playing a constructive role in macro-level development and governance in Turkey. They are also addressing local problems such as education, human rights, environmental protection and workers' rights. Besides, subsidiaries of MNEs are also having an impact with respect to the application of their headquarters' community programs in Turkish society.
  • Yayın
    A new way of conducting war: Cyberwar, is that real?
    (Springer-Verlag Berlin Heidelberg, 2014-12-01) Mehmetçik, Hakan
    There are numerous discussions on both the reality and impact of cyberwar. Most of the critics are based on the Clausewitzian perspective of war in which its political nature must exist, an act of war has to be characteristically violent and has instrumental purposefulness. Therefore cyberwar is generally regarded as a conduct of action that simply doesn't match with these Clausewitzian criteria of war. However during the last two decades, with the advancement of information technology and widening connecters of the world, many incidents such as Estonian and Georgian cases of cyberattacks, Stuxnet worms, and many other politically motivated cyberattacks, show us that we need to think carefully about the terminology that being used by scholars, experts and policy makers. In this chapter, I aim to discuss about the term cyberwar within a broader theory of war in International Relations studies. In doing so, my aim is to bring together related International Relations Theories and the contemporary cyberwar discussion and discuss the issue within a theoretical perspective.
  • Yayın
    Determinants of quality perception of students in online learning in higher education
    (Taylor and Francis, 2022-12-30) Türkmen, Hediye Gamze
    [No abstract available]
  • Yayın
    CSR and social marketing as enablers of recovery after the global recession: The Turkish banking industry
    (IGI Global, 2018-01-01) Gül, Mısra Çağla; Kaytaz, Mehmet
    Corporate Social Responsibility (CSR) is a relatively new concept in Turkey. Leading companies including banks stress socially responsible activities in their marketing communications. The recent economic crisis put banks into the center stage again. Turkey was one of the few countries that emerged from the economic downturn relatively quickly. In the initial stages of the crisis, banks faced some criticism for protecting their self-interest more and not acting for the benefit of the society. Later, these criticisms got weaker and less frequent. This chapter examines the behavior of banks during the crisis with respect to CSR and social marketing. Particularly, the chapter analyzes how the banks behaved during the crisis and how they supported small and medium scale enterprises and local communities through CSR strategies, as well as how they utilized CSR efforts as a marketing tool. In addition, the outcome of these strategies is discussed.
  • Yayın
    Preface
    (Springer Science and Business Media Deutschland GmbH, 2021) Dutta, Subashisa; İnan, Esin; Dwivedy, Santosha Kumar
    [No abstract available]
  • Yayın
    How do human resources practices affect the performance of the employees in Syria? International Committee of the Red Cross (ICRC)
    (IGI Global, 2024-03-05) Soykut Sarıca, Yeşim Pınar; Kekhia, Bahjat
    The purpose of this research is to analyses how HRM practices affect worker output in a high-pressure setting like the International Committee of the Red Cross (ICRC) in Syria. It contributes to literature by expanding the understanding of HRM. It provides useful insights and ideas for improving the efficiency of HRM procedures in businesses. This study highlighted the need for the ICRC to prioritize and invest in strong human resource management practices. Primary data was collected from ICRC employees through survey questionnaire. Findings show that HRM practices have a significant direct impact on the motivation and performance of ICRC employees. Meanwhile, psychological safety mediates the relationship between employee's motivation and employee's performance. On the other hand, employee's motivation partially mediates the relationship between HR Practices and employee's performance at ICRC.
  • Yayın
    Advergaming - how does cognitive overload effect brand recall? Differences between in-game advertising (IGA) and advergames
    (IGI Global, 2017-01-06) Şağkaya Güngör, Ayşegül; Ozansoy Çadırcı, Tuğçe; Köse, Şirin Gizem
    Advergaming serves as a new and valuable form of online advertising, especially for companies that target young consumers. This study examines the impacts of cognitive overload with placement prominence on respondents' brand recall, recognition and brand attitudes. An experiment was conducted on a group of university students with an exposure to an advergame under low and high cognitive load stimulus. Results showed that brands that are placed prominently are better recalled in high cognitive load condition. However, cognitive overload doesn't have any significant effect on the recognition of the main brand in which the advergames is specifically designed. Moreover, there is no difference in recall of subtly placed products in low and high cognitive load conditions. However, there is a significant difference in brand attitude in different cognitive loads. The study both investigated the context of advergames and as well in-game advertising (IGA) situations. The results of the study have both practical and theoretical implications.
  • Yayın
    Evaluation of wooden structures
    (Springer, 2019) Koca, Gülru
    In order to preserve the architectural heritage and sustainability of cities, the accurate evaluation of the mechanical properties of existing buildings is crucial. While inorganic building materials such as natural stones can be evaluated more easily, it is difficult to accurately assess the mechanical properties of wood. Mistaken evaluations of structural wooden members may lead to large-scale replacements in the maintenance and restoration of buildings. The techniques used in the evaluation of wood are; destructive, semi-destructive and non-destructive tests. Although destructive tests give accurate information about the mechanical properties of wood, they are not preferred in the evaluation of the existing structures because they cause the loss of structural integrity. The semi-destructive and non-destructive methods are being widely used for the last decades in the evaluation of structural wooden members. As these techniques do not give harm to the structural members, they allow the in situ evaluation of wooden structures. While semi-destructive tests are carried out with the extraction of a small piece without influencing the mechanical properties of wood, non-destructive techniques are carried out with the help of small devices in order to detect the interior defect and deteriorations. In this study, it is aimed to give information about some of the most used semi-destructive and non-destructive test methods.
  • Yayın
    CSR and social marketing as enablers of recovery after the global recession: the Turkish banking industry
    (IGI Global, 2016-12-21) Gül, Mısra Çağla; Kaytaz, Mehmet
    Corporate Social Responsibility (CSR) is a relatively new concept in Turkey. Leading companies including banks stress socially responsible activities in their marketing communications. The recent economic crisis put banks into the center stage again. Turkey was one of the few countries that emerged from the economic downturn relatively quickly. In the initial stages of the crisis, banks faced some criticism for protecting their self-interest more and not acting for the benefit of the society. Later, these criticisms got weaker and less frequent. This chapter examines the behavior of banks during the crisis with respect to CSR and social marketing. Particularly, the chapter analyzes how the banks behaved during the crisis and how they supported small and medium scale enterprises and local communities through CSR strategies, as well as how they utilized CSR efforts as a marketing tool. In addition, the outcome of these strategies is discussed.
  • Yayın
    VII: The ethics of science and the invisible man through social and cultural scripts and transactional analysis
    (Peter Lang AG, 2021-06-03) Edman, Timuçin Buğra; Gözen, Hacer; Kasimi, Yusuf
    Just as the first entrance of 'the stranger' into Iping ignited the wick of a series of enigmatic events in The Invisible Man, so indeed does H.G. Wells' extraordinary dream world continue to captivate millions. While the limits of science today can be demarcated only through the human imagination, it was not all that different back in 1897, when this science fiction novel was first published. Wells' novel has in fact revived a subject that had been widely discussed in previous centuries which does perhaps fall under the shadow of alchemy. Much of what we know today that is possible through technology allegedly seemed to be conceivable primarily through alchemy or black magic before the positive leap forward in the sciences. Nevertheless, philosophers such as Sir Thomas More and Sir Francis Bacon may have raised the first serious concerns about science and ethics. The intersection of ethics and science is the core contact point, whereby the purpose and limits of science create a mutual entity. Especially recently, the ethics of science has been a topic of discussion following serious trepidations. The 'abode' of science in human life is undoubtedly undeniable. However, when massacres such as Hiroshima and Nagasaki are commemorated, it becomes necessary to reinvigorate the limits of science. As a matter of fact, "during the past decade, scientists, laypeople, and politicians have become increasingly aware of the importance of ethics in scientific research. Several trends have contributed to these growing concerns" (Resnik, 2005, p. 1). In that sense, this article purports to vigilantly explore the inevitable ramifications of science on man through the science fiction novel The Invisible Man and the ethics of science. This study will also explore how psychology structures moral values or ethics in science, and how psychological derivations constitute humans' actions through the theory of Transactional Analysis by Berne, the theory of Spiral Dynamics by Graves, and the Drama Triangle theory by Karpman, through the lens of the science fiction novel The Invisible Man.