The future of sales: social selling
Yükleniyor...
Tarih
2021-07-30
Yazarlar
Dergi Başlığı
Dergi ISSN
Cilt Başlığı
Yayıncı
PressAcademia
Erişim Hakkı
info:eu-repo/semantics/openAccess
Özet
Purpose- This paper aims to be an exploratory study, to shed light on subsequent researches regarding the changing sales craft in a changing world. Methodology-- Internet-based research is conducted to amass the essential information on the changing sales techniques in the new world. Findings- As a result of the research, significant differences are observed in the art of sales, along with the inclusion of the Generation-Z in business, with social media which has become a part of our life and with the changing world under the darkness of COVID 19. Conclusion- This article is aimed to be an initial step for a guide intended for salespeople and business owners to take appropriate action and adapt their sales strategies to the new world.
Açıklama
Anahtar Kelimeler
Social selling, Social media, Digital environment, Adaptation, Brand new selling technique
Kaynak
PressAcademia Procedia
WoS Q Değeri
Scopus Q Değeri
Cilt
13
Sayı
1
Künye
Şerifsoy, A. (2021). The future of sales: social selling. PressAcademia, 13(1), 6-11. doi:10.17261/Pressacademia.2021.1413
