Impacts of cross-border e-commerce on growth of Turkish SMEs

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dc.authorid0000-0002-5150-8168
dc.authorid0000-0002-7981-3121
dc.contributor.authorOrman, Irmaken_US
dc.contributor.authorTeker, Suaten_US
dc.date.accessioned2025-07-10T07:10:46Z
dc.date.available2025-07-10T07:10:46Z
dc.date.issued2024-12-31
dc.departmentIşık Üniversitesi, Lisansüstü Eğitim Enstitüsü, Çağdaş İşletme Yönetimi Doktora Programıen_US
dc.departmentIşık University, School of Graduate Studies, Ph.D. Program in Contemporary Management Studiesen_US
dc.departmentIşık Üniversitesi, İktisadi, İdari ve Sosyal Bilimler Fakültesi, İşletme Bölümüen_US
dc.departmentIşık University, Faculty of Economics, Administrative and Social Sciences, Department of Managementen_US
dc.description.abstractPurpose- Cross-border e-commerce has emerged as a critical enabler for the globalization of small and medium-sized enterprises (SMEs), particularly in the wake of the COVID-19 pandemic. This study explores the transformative impact of digital marketplaces, innovative payment systems, and logistics advancements on the internationalization of Turkish SMEs. Leveraging a mixed-methods approach, the research combines quantitative data analysis with qualitative insights from industry stakeholders. The findings highlight the significant role of platforms such as Amazon and Alibaba in reducing market entry barriers, the importance of secure digital payment systems in fostering trust, and the contribution of logistics innovations to the growth of small-package exports. By aligning with global consumer trends and leveraging digital tools, Turkish SMEs can overcome traditional trade barriers, enhance competitiveness, and access broader markets. The study concludes with strategic recommendations for policymakers and SMEs, emphasizing the need for regulatory support and investment in digital infrastructure to maximize the benefits of cross-border e-commerce. Methodology- The study was carried with a mixed-methods approach. Quantitative Analysis: Data from the Turkish Statistical Institute, Turkish Exporters Assembly (TİM), and global e-commerce platforms were analyzed to track export trends, marketplace performance, and consumer behavior. Qualitative Insights: Interviews with SME owners, e-commerce experts, and policymakers provided in-depth perspectives on challenges and opportunities. And as case studies, Successful Turkish SMEs from sectors like textiles and food were examined to identify strategies for internationalization. Findings- The COVID-19 pandemic has significantly accelerated e-commerce adoption in Turkey, leading to substantial growth in online spending and reshaping various sectors of the economy. Below are some of the main findings; platform Impact, global marketplaces significantly increase SME visibility and reduce market entry barriers; digital payment systems, enable secure, efficient transactions, fostering trust among international customers; small package exports, innovations in logistics, such as faster shipping, have fueled SME participation in global trade; post-Covid consumer behavior, the pandemic accelerated global e-commerce adoption, creating new opportunities for Turkish SMEs. Conclusion- Cross-border e-commerce represents a transformative opportunity for Turkish SMEs, enabling them to overcome traditional barriers and compete effectively in global markets. By leveraging digital platforms, payment innovations, and logistics advancements, SMEs can drive growth, internationalization, and competitiveness. Strategic support from policymakers will be crucial in maximizing the potential of this digital trade revolution.en_US
dc.description.versionPublisher's Versionen_US
dc.identifier.citationOrman, I. & Teker, S. (2024). Impacts of cross-border e-commerce on growth of Turkish SMEs, 20(1), 66-70. doi:https://doi.org/10.17261/Pressacademia.2024.1926en_US
dc.identifier.endpage70
dc.identifier.issn2459-0762
dc.identifier.issue1
dc.identifier.startpage66
dc.identifier.urihttps://hdl.handle.net/11729/6549
dc.identifier.urihttps://doi.org/10.17261/Pressacademia.2024.1926
dc.identifier.volume20
dc.institutionauthorOrman, Irmaken_US
dc.institutionauthorTeker, Suaten_US
dc.institutionauthorid0000-0002-5150-8168
dc.institutionauthorid0000-0002-7981-3121
dc.language.isoenen_US
dc.peerreviewedYesen_US
dc.publicationstatusPublisheden_US
dc.publisherSuat Tekeren_US
dc.relation.ispartofPressAcademia Procediaen_US
dc.relation.publicationcategoryMakale - Ulusal Hakemli Dergi - Öğrencien_US
dc.relation.publicationcategoryMakale - Ulusal Hakemli Dergi - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/openAccess
dc.subjectE-commerceen_US
dc.subjectMarketplacesen_US
dc.subjectInternational tradeen_US
dc.subjectDigital payment systemsen_US
dc.titleImpacts of cross-border e-commerce on growth of Turkish SMEsen_US
dc.typeArticleen_US
dspace.entity.typePublicationen_US

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