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  • Yayın
    Assortment optimization with log-linear demand: application at a Turkish grocery store
    (Elsevier Ltd, 2019-09) Hekimoğlu, Mustafa; Sevim, İsmail; Aksezer, Sezgin Çağlar; Durmuş, İpek
    In retail sector, product variety increases faster than shelf spaces of retail stores where goods are presented to consumers. Hence, assortment planning is an important task for sustained financial success of a retailer in a competitive business environment. In this study, we consider the assortment planning problem of a retailer in Turkey. Using empirical point-of-sale data, a demand model is developed and utilized in the optimization model. Due to nonlinear nature of the model and integrality constraint, we find that it is difficult to obtain a solution even for moderately large product sets. We propose a greedy heuristic approach that generates better results than the mixed integer nonlinear programming in a reasonably shorter period of time for medium and large problem sizes. We also proved that our method has a worst-case time complexity of O(n 2 )while other two well-known heuristics’ complexities are O(n 3 )and O(n 4 ). Also numerical experiments reveal that our method has a better performance than the worst-case as it generates better results in a much shorter run-times compared to other methods.
  • Yayın
    Sensitivity analysis for models with multiple behavior modes: a method based on behavior pattern measures
    (2016-12) Hekimoğlu, Mustafa; Barlas, Yaman
    Sensitivity analysis of system dynamics models is essentially about sensitivity of patterns of output behaviors to inputs, since system dynamics modeling is behavior pattern oriented. In this study, a regression-based procedure for pattern sensitivity analysis is developed, by defining behavior pattern measures such as equilibrium level, trend, inflection point, or oscillation amplitude. A unique feature of the procedure is that it takes into account the possibility of a model generating multiple behavior modes. This pattern-oriented procedure is next applied to the tipping point project management model and a generic supply line model. These test applications yield sensitivity results that are meaningful, and also consistent with previously available sensitivity information about the parameters of these models. Finally, our pattern sensitivity analysis is shown to be a useful and effective method also for oscillatory system dynamics models, an unsolved sensitivity problem previously in the literature.